Some bad sides of being a graphic designer. How we’ve been rejected so many times in doing a project with clients, and learned from the experience. Staying consistent on what we’ve been doing will pay off in the end, because being rejected does not mean you lose.

UC students
Guest lecture only: Rp.15.000,-
Bundled with workshop: Rp. 30.000,-

Non-UC students
Guest lecture only: Rp. 30.000,-
Bundle with workshop: Rp 50.000,-

Eric Widjaja is the founder behind Thinking*Room Inc. (http://thinkingroominc.com), a graphic design studio that focuses not merely on design but the whole concept altogether. Somewhat considered radical by his peers, Eric is not limiting himself to conventional rules and norms in delivering design solutions to his clients.

Upon graduation from Academy of Art University, San Francisco, California, Eric had undertaken an internship at Landor Associates where he worked with designers in developing brand identity, print, packaging, and multimedia project for clients such as Levi’s, GE, and Xerox. Today, his studio has worked with range from corporations such as PermataBank, Plaza Indonesia, Miniapolis, Carlsberg and Axis telecommunication to entrepreneurial organizations, to name a few Adrian Gan, Cork & Screw, Loewy, Jackrabbit and The Goods Dept•.